DIPLOMA / ADVANCE DIPLOMA IN INTERNATIONAL MARKETING

Overview   

The Diploma/Advance Deploma in International Marketing seeks to provide participants with both foundational principles and practical knowledge in the broad field of International Marketing.

The programme will focus on domestic and international principles, trends and practices in International Marketing. As shown in the modules of study, the programme covers important areas, such as: The International Strategic Marketing, International Market Research , Product Adaptation and Product Management, Foreign Market Entry Modes , and Profit Margins & Break-even Analysis.

The course aims to equip participants with key skills and knowledge required to perform effectively in an International Marketing. International Marketing is a lucrative entrepreneurial business that attract both skilled, semiskilled and unskilled labour for different operational activities.  this programme is carefully designed in line with global best practice to developed the needed professional and academic skills to effectively participate in the juicy business of International Marketing and consequently make themself employed and thus eradicate poverty and its attendant crisis plaguing every facet of Nigeria economy.

Course Objectives

Students will;

  • Learn how to develop and implement strategies for profits-maximization in dynamic International Marketing.
  • Grasp the procedures for managing day-to-day operations of networks in International Marketing.

Who Needs This Course?

Anyone who wants to participate in the International Marketing.

Course Content

  • Introduction to Global Marketing.
  • Global Economic Environment.
  • Regional Market Characteristics & Trade Agreements.
  • Political, Legal & Regulatory Environments.
  • Global Market Research.
  • Segmentation, Targeting & Positioning.
  • Global Market Entry Strategiest
  • Brand and Product Decisions.
  • Global Marketing Communications Decisions.
  • Global marketing and the Digital Revolution.
  • Strategic Elements of Competitive Advantage.
  • Social and Cultural Environments.
  • ORDINARY NATIONAL  PROGRAMME CURRICULUM  
  • ADVANCE HIGHER DPLOMA   PROGRAMME CURRICULUM

METHOD OF APPLICATION

  • Scan recent passport photography to be upload to online Portal.
  • Attach copies of your certificates with 4 passport size photographs for hardcopy at online registration.
  • The information you provided in above will determine your suitability and eligibility for the programme you applied for.
  • Pay specify amount into  institute account Details: Bank Name: ................. Account Name:................ Account No:............
  • Scan and Send payment detail our Email: isaspy20@gmail.com and contact: 08033454472, 08033616099 for hardcopy submission.
  • Begin online Registration Click  Here